Goldilocks

The Goldilocks Zone (part 2)

IKEA vs. Home Depot 6.45 million new homes were built in China in 2019. Culturally, owning a home is a prerequisite to getting married and starting a family, and as a result 90% of households own their home; one of the highest ownership rates in the world. Two brands, IKEA and Home Depot seemed perfectlyContinue reading “The Goldilocks Zone (part 2)”

The Goldilocks Zone

That old trope about pencils in space Stop me if you’ve heard this one… During the space race, NASA discovered that typical ball-point pens don’t work in space. So, they invested a million dollars to develop a pen that would work in zero gravity, could write upside down and could withstand the extremes of outerContinue reading “The Goldilocks Zone”