Category Archives: Famous in China

The largest selling brand of BEV (battery electric vehicles, basically 100% electric) is the Chinese brand BYD (比亚迪) which has recently overtaken Tesla – a classic example of a brand that’s famous in China and actually leads its category, but isn’t known in the rest of the world. Sales of electric vehicles continue to growContinue reading “Famous in China (9)”

To try and create greater familiarity for those living elsewhere, we’ll periodically profile some China brands and businesses that we believe will be household names across the world soon – though this week’s example is a cautionary tale of a Chinese brand that was already in many markets around the world but may need toContinue reading “Famous in China (7) – A Cautionary Tale”

To try and create greater familiarity for those living elsewhere, we’ll periodically profile some China brands and businesses that we believe will be household names across the world soon, except perhaps for this time’s example. It’s getting to the hottest part of summer and quite naturally, our thoughts turn more and more often to beerContinue reading “Famous in China (part 6)”

To try and create greater familiarity for those living elsewhere, we’ll periodically profile some China brands and businesses that we believe will be household names across the world soon. This month let’s look at something quintessentially Chinese – a hotpot restaurant chain called XiaBu XiaBu （呷哺呷哺） Background Xiabu Xiabu started in 1998, pioneering the concept ofContinue reading “Famous in China (Part 5)”

To try and create greater familiarity for those living elsewhere, we’ll periodically profile some China brands and businesses that we believe will be household names across the world soon. This month let’s look at Huazhu Hotels , a silent giant in the hotel category in China. The Huazhu Group has several brands, well over aContinue reading “Famous in China (part 4)”

To try and create greater familiarity for those living elsewhere, we’ll periodically profile some China brands and businesses that we believe will be household names across the world soon. This month let’s look at one of the hottest tea brands in China – HeyTea (喜茶）. Background and History: China is synonymous with tea-drinking, yet inContinue reading “Famous in China (part 3)”

To try and create greater familiarity for those living elsewhere, we’ll periodically profile some China brands and businesses that we believe will be household names across the world soon. This month let’s look at a very interesting brand and business – Shun Feng Express Delivery (顺丰速运）- one of the leading brands in the express deliveryContinue reading “Famous in China (part 2)”

To try and create greater familiarity for those living elsewhere, we’ll periodically profile some China brands and businesses that we believe will be household names across the world soon. In this first post of the series we’ll cover consumer electronics brand Xiaomi (小米）and Roewe（荣威）- a car brand from SAIC Motors. Xiaomi (小米) is a consumerContinue reading “Famous in China”