Keep your finger on the pulse of Chinese consumers

Drawing from a huge database (260 million MAU, 300 million daily searches) we examine what consumers are searching, reading and posting every month.

In partnership with XiahoHongshu we bring you a new monthly newsletter packed with insights.

XiaoHongShu is where consumers go to see what their peers are saying about life, the universe and everything – including specific categories and brands. With 260 million monthly active users, over 300 million daily searches and over 90% of it’s content being user-generated, there is no more authentic source of social listening for China.

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